Fostering an attitude of gratitude vs. a sense of entitlement in our children.
That’s the theme for today’s post and I’ve been stewing about it for weeks, because it’s a complicated issue, and Black Friday weekend is probably not the best time to really delve into the matter. Or maybe it’s exactly the right time, given the incredibly bizarre and narcissistic behavior of shoppers reported in the news. What will people NOT do to get that Xbox – it defies logic, doesn’t it?
In her book on modern family life, The Shelter of Each Other, author Mary Pipher worries that our consumer-saturated culture may be breeding feelings of "narcissism, entitlement and dissatisfaction" in today's kids.
The issue of entitlement isn’t just a current one though – we can trace its roots in the United States to the Industrial Revolution and the availability of cheap goods, as well as to post-WWI Madison Avenue marketing schemes. It’s not easy to avoid an entitlement belief system when you grow up with daily messages like this:
- You deserve a break today
- Because I’m worth it
- You’ve come a long way, baby
- Ask for more
We have for decades been brainwashed to believe we have all kinds of "rights" to all kinds of things.
In the final analysis though, rights and entitlements are only man-made concepts, and any person who has ever suffered a natural catastrophe can attest to the shift in attitude such an event will cause. Most people who survive a hurricane, earthquake, devastating fire, or any act of nature are most grateful for a very few things that include:
- Their own lives
- The lives of friends and family
- The well-being of their pets
- Family photographs and small memorabilia
- A way to meet their basic daily needs: food, shelter, and safety
That’s it. For this they are truly and deeply grateful.
How to create a gratitude shift in ourselves so that we can demonstrate it to children, that’s the compelling question, because walking the talk is the only way children will learn this huge lesson. How can we use the holiday to begin a shift away from the belief that our wants are important and that we deserve what we want?
Perhaps we could first reject the brainwashing – the advertising that creates and fuels our desires.
Then we could eschew cheap goods as a gift-giving option and as a measure of our love for one another.
If disaster and lack creates gratitude, perhaps intentional “doing without” before a period of gifting would create a foundation for true gratitude. The idea of “fasting” isn’t new. It’s a time-honored pre-holiday tradition in many religions, but it can be practiced in a secular environment just as well. Do without for a while so you enjoy the bounty, even a smaller one, on a deeper level.
Here’s how this gratitude shift might play out in your family as a conscious and planned effort.
Intentionally give up something at regular intervals before a big holiday celebration. It could be food, some form of entertainment, even some taken-for-granted comfort like hot water. Brainstorm this idea with your children.
Reduce your purchased gifts to none (or perhaps just one small item like a book) and replace those you would ordinarily give with a service of some sort, whether doing a chore for someone else or making a special gift with your own hands. Again, get everyone involved in the idea.
As a family, give some of your bounty to a cause in need of your support, whether you give canned goods to a community food pantry, a caroling visit to a housebound senior citizen, or a cash donation to a child in a poor country. Give what you would have spent on yourself – whether time, effort, or money – to someone else. But make it active, not just writing a check. It will make you more grateful for what you receive this holiday season.
In short, teach your children by demonstrating that we can feel gifted and blessed by giving more and receiving less. As bestselling author, Stephen Covey, says, “love is an action verb” and gratitude being an aspect of love works in just the same way. You must practice gratitude often and for the smallest things, for it is the feeling of gratitude that is transformative – that is the true gift. There is no better time than this season to begin teaching your children… and perhaps yourself, too.
How would this idea be enacted in your family? Could you do it? Would the whole family support it? What would be toughest about giving up a consumptive holiday? What would be the greatest benefit to you? Please leave us comments!



Last year I read The Narcissism Epidemic: Living in the Age of Entitlement by Jean M. Twenge, Ph.D. and W. Keith Campbell, Ph.D. (and I reviewed it on this blog). I was blown away by the pervasiveness of narcissism, in American culture especially, as demonstrated by empirical evidence garnered from longitudinal studies. Since then, I have consciously tried to adapt my family's relationships with "things". Admittedly, it has been an Odyssey. Thank you for raising our awareness, Dani, and for challenging us all to be mindful of our consumption and to give back. ~ Rana
ReplyDeleteEntitlement is really an attitude that is deeply ingrained into my generation. We expect things, we believe we need them, and so we don't feel grateful for the things we do have. I agree that the feeling of gratitude is transformative- not only does it make us recognize what we have, but it helps us separate our needs from wants. Thank you for this wonderful post, Dani. I loved it and will be sure to pass on.
ReplyDeleteThank you Dani for this post. I'm sure the people that NEED to read it, won't get it!
ReplyDeleteI love an attitude of gratitude! This places life and love for others in its proper perspective rather than expecting you deserve something that you may not have a rightful claim to.
ReplyDeleteThank you for a wonderful and timely post. I agree with Cameron that gratitude can be transforming. I also see that sometimes we all get so caught up in what we don't have, that we completely ignore and overlook those things that we do, which tend to be more important in the course of our lives.
ReplyDeleteExcellent suggestions! Although you may think my family lives in the dark ages, we have been able to avoid much of the entitlement mentality by not having television in our home. My 5 year old grandson is blissfully unaware of all the "stuff" he supposedly must have and is quite content with his small collection of lego blocks and hot wheels cars. His dream? - to be able to earn enough money to buy his mother a new puppy after her favorite sidekick dog was killed by a passing motorist. I do agree though, that being proactive about developing an attitude of gratitude is something that can profoundly transform each and every one of us.
ReplyDeleteThanks for the great food for thought!
The Christmas season is probably the closest we come to a "giving" season, and even it has been corrupted by consumerism. It would be hard to change, but every movement has to start somewhere. Maybe it'll start here.
ReplyDeleteI've found one of the best ways to foster a sense of gratitude in my kid is to practice it myself. That doesn't mean just waiting until someone gives us a present, but expressing gratitude for the small graces that make life easier. For example, when we go to a restaurant I have long made it a policy to thank the server each time he or she stops by the table--and after they leave I comment about what a challenging job serving food is, and how important good manners are, and how when servers do their job well we give them a tip to say "thank you." I never prompted my son to do that--but he does it now. Every time. Also, when friends stop by I thank them for doing so. The idea for me is to foster gratitude for things other than material things. It truly is "the thought that counts." One last note--from the time he could talk, I taught my son to say "thank you" for gifts--and if it wasn't something he was keen on, he was to say, "thank you for thinking of me." After all, giving a gift takes a certain amount of time and effort, and even if the gift sucks,they fact that they've expended time and money in trying counts for a lot.
ReplyDeleteFor years now, we've limited our Christmas gifting to the children. We take the money we would have spent on adults and donate it to Heifer International. Every year, we're grateful we made that decision. :)
ReplyDeleteWell, done, Dani.
ReplyDeleteI am a huge fan of Covey, and of Love, and of Gratitude, and my, what a good post this is. ;)
Gratitude is a habit. So is thinking positively. Not everyone wants to do this, but I find my general overall happiness is greatly increased by devoting my focus that direction. I started the 30 Days of Gratitude group on FB as a way to make myself accountable for working on building that habit, when I find myself drifting the other way.
I'm going to bookmark this post for inclusion in this week's Writer Wednesday round up. It'll probably be a WW Eve post (Tuesday). Thanks!
I could write ten more posts about this topic! The Narcissism Epidemic is a marvelous book that has got me really thinking about the issues. I didn't touch on the subject of my parents and their contribution to narcissism but they had a huge part in this, too.
ReplyDeleteDani,
ReplyDeleteYour post is so relevant and thought-provoking....especially living in Marin County, where more is more....and then some. I grew up here and have watched this area change from a relatively mellow, peaceful suburb to a restless,competitive Olympic sport....bigger houses, bigger cars, better schools....don't get me wrong, I do love it here because of the natural beauty and because my family is here but I often wonder about the mega SUVs taking over two parking spots because "they can". During the holidays, we buy each other tickets to cultural events, such as plays, concerts or lectures because all of the kids have too much "stuff". Small steps but at least we are taking them.
I agree with Bodie P., I try hard to model the behavior I want to see in my two girls. The truth is that it's hard to consistently model the change I want to see and be. I fall short but I am thankful for Dani's post because she reminds me to stay focused on trying (harder) to resist the urge to simply consume and not just during the holidays but year-round.
ReplyDeleteIf you can instill gratitude in your kids, then that is something! Everybody seems to think life owes them these days.
ReplyDeleteI think one problem is, you want kids to feel good about themselves, even if they screw up. But on the other hand, you don't want to give them a sense of false competence that they haven't earned, which I think is the downside of the whole positive self-esteem thing. So that's the line that parents and that anybody, really, who deals with kids needs to learn to walk, and it's tricky.
ReplyDelete@OtherLisa, you're so right! Kids get a sense of entitlement mislabeled as self-esteem. When our #4 was little, she would get mad if I pointed out ways she could make her writing or art better--I didn't do a smack-down, mind you, just said things like, "This would be even better if you...." I had to tell her, "If I don't tell you where I think you can improve, how can you trust me when I tell you you've done well?" Luckily for both of us, that made sense to her.
ReplyDeleteAnd, boy, are they in for a rude awakening when they hit college and the real world! I see this all the time - they drop out of college or leave their jobs because they don't get the strokes they're used to over inconsequential stuff. It really does more harm than good.
ReplyDeleteThank you for this post, Dani! So relevant for the season but all year long as well. As a teacher, I found that so many well-intentioned, loving parents thought that the only way to show love to their children was through an endless provision of gifts and material objects. These families felt an overwhelming obligation to provide "things" because of observations and comparisons to what their children's peers received, as if to measure the amount of love they could provide by the number of toys and fancy objects they could provide... so sadly not true. I know so many families have the best intentions to provide genuine love and care for their children, but get caught up in a comparison to what others have and how this (inaccurately) constitutes a measure of love. I so look forward to an era where love and generosity are no longer measured with objects and possessions, but rather spirit and compassion. :)
ReplyDelete