By Rana DiOrio, Founder
A few weeks ago our Chairman, Robbie Vann-Adibé, and I had the pleasure of sharing lunch with Joseph J. Esposito, a seasoned industry veteran who primarily consults. He views his role as an “on-call brain trust.” We agree with his assessment of the value he provides. During our discussion, he told us that in his view BookExpo America (BEA) serves three functions:
1. As a forum for publishers to meet independent booksellers;
2. As a rights fair; and
3. As the gathering place for the annual technology conference that runs during BEA—the International Digital Publishing Forum.
With two members of our senior management team, two-award-winning authors, two technology partners, and one literary agent in attendance at BEA11, Little Pickle Press will be taking full advantage of these opportunities. Additionally, I’d add to Joe’s list a few other functions that BEA serves:
1. An opportunity to gain exposure in the marketplace;
2. The perfect place to meet with prospective authors, illustrators, employees, consultants, and technology partners; and
3. A great time to be featured guests at local customers.
Gaining exposure in the marketplace. Little Pickle Press will be exhibiting its award-winning titles in two places at BEA11:
• Mom's Choice Awards® (Booth #2264-2265)
Honoring excellence in family-friendly media, products, and services.
757.410.9409 x712
725 Watch Island Reach
Chesapeake, VA 23320
help@momschoiceawards.com
MomsChoiceAwards.com
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In addition, to having our books on display, award-winning author JoAnn Deak, Ph.D. will be signing posters in the booth on Tuesday, May 24th at 10:30 am and will then be interviewed at 11:20 am. I will be interviewed in the booth thereafter at 11:40 am. I will be signing two different TerraSkin™ posters featuring themes introduced in multiple award-winning What Does It Mean To Be Global? in the Author Corral on Wednesday, May 25th at 10:30 am.
• Nautilus Book Awards (Booth #2037)
Changing the world one book at a time.
www.nautilusbookawards.com/
On Monday evening, our team will be attending the Benjamin Franklin Awards ceremony hosted by the Independent Book Award Association because What Does It Mean To Be Green? is a finalist for the eBooks category and Your Fantastic Elastic Brain is a finalist in the Interior Design, Children’s/Young Adult category. On Tuesday evening, our team will be attending the 2011 Next Generation Indie Awards reception because Your Fantastic Elastic Brain was named a finalist in the Children's/Juvenile Non-Fiction category.
Meeting with folks that matter. Our team will be meeting with aspiring authors and illustrators, a prospective technology partner, two prospective team members, and the consultant we just engaged to help us to refine our financial model. We have also planned a celebratory luncheon with JoAnn Deak, Ph.D. and our fabulous book designer, Rose Audette of Squiggly Line Design.
Helping our booksellers to attract customers. We will be visiting our specialty retail and indy bookseller accounts while we are in Manhattan. We have offered our presence for signings at their stores during the week of BEA11. Stay tuned for details regarding where our award-winning authors will be and when.
Being connected. To stay connected to the event from the comfort of your home or office, please follow @BookExpoAmerica, @blogbooktours, and @LPP_Media at Twitter. We will be tweeting from the floor of the show using the #BEA11 hashtag. As always, we welcome your comments and suggestions.
2 days ago

7 comments:
Looks like you're going to be busy, but in a really good way. Best of luck with your award nominations. They are well deserved. Can't wait to hear all about your adventure in the big city!
Sounds like you are well prepared for BEA11. Little Pickle Press is certainly making waves in the industry! Congratulations on the multiple awards and nominations for all your books!
Where is this being held? Maybe I missed it in the post. Good luck with everything!
I will be there in spirit tweeting and yodeling away for my compatriots who will be there in person. Which is complete divine order as they love these events. ;) Stephen, Javits Center NYC - huge book show.
Wow, that's quite a week! Enjoy, and conquer!
VERY EXCITING!!!!!
This sounds fantastic!! What an opportunity!!
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